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Mike Baker is a regular contributor in the national and international media on intelligence, security, counterterrorist issues, geopolitical affairs and cybersecurity, appearing regularly on networks including CNN, Fox News, Sky and the BBC as well as appearing frequently on Joe Rogan’s podcast. In addition, Baker is the host of the Discovery Network’s popular television series, Black Files Declassified, now entering its third season. A former operations officer for the Central Intelligence Agency (CIA), Baker now runs the global intelligence, risk mitigation, and crisis communications firm Portman Square Group (PSG).
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How do the principles of global espionage apply to building and growing a business? In Company Rules, Or Everything I Know About Business I Learned from the CIA, Mike Baker shares the nine make-or-break tactics that he mastered during his tenure with the Central Intelligence Agency and details how he used them to succeed in the private sector. These exclusive rules, once only accessible to the intelligence community, are laid out step-by-step and can be put into practice on your own terms.
Leaving behind a life of international intrigue, Baker took on a new venture when he met a “pipe-smoking British fraud investigator” by the name of Mike Comer who was launching an ambitious startup, Maxima, in London’s West End. While Baker didn’t know the first thing about fraud investigation at the time, he realized that he could use what he learned in his CIA training to help bring the startup to prominence. While at Maxima, Baker recognized that success in business is dependent upon information-gathering, and as he notes, “Whoever has the best intelligence…wins.” From the Company Rules like Know Your Risk Appetite and Immediately Admit Your Mistakes, to Define Your Mission and Identify and Resolve Threats, Baker demonstrates that the business world isn't as unlike the spy world as one might think.
Baker lays out the nine Company Rules clearly and precisely, intermixing them with accounts of riveting adventures from his time in the private sector. The tactical rules can be applied to any start-up, growing, or established business. Company Rules, Or Everything I Know About Business I Learned from the CIA is full of valuable insight for entrepreneurs and managers alike who are seeking a structured method to build a foundation for success.
Available January 18 as both an ebook and audiobook narrated by the author.